The Truth About Sentiment & Natural Language Processing



Posted: February 2013

The web has made it possible for brands to discover what people are saying about their brands online, either in mainstream media like online newspapers and magazines, or on social media. The next step for brands is finding out whether people are talking positively or negatively about their brand, and why. This whitepaper from Synthesio looks at the pros and cons of natural language process and sentiment analysis.

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